Hector Macdonald brings to Core Q leadership workshops a wealth of experience gained in the boardrooms of global corporations, as well as the distilled wisdom of experts and thinkers across the ages
Hector makes workshops fun and practical: participants take an active role and leave with techniques and methods they can apply immediately.
Workshops are individually tailored to client needs and usually last half a day or one day.
Leaders at all levels build followership by inspiring their teams or organisations with a compelling and clearly communicated vision. The workshop explores the construction of a range of different types of visions, and provides practical instruction in how to embed visions and avoid common pitfalls.
The role of a shared vision
Customer, Competitor and Transformation visions
Communicating your vision
Aligning your team around a vision
Leading by example
Embedding a vision
Discover the different types of vision and how to construct them
Practise three ways to share a vision
Learn how to make a vision gain traction within an organisation
(Full day) Build and practise sharing a real vision for your own team
The power of storytelling to enhance communications and engage teams is now widely recognised. The workshop teaches the building blocks of a good story and how to create and share goal-oriented personal and corporate stories.
Why stories work
The universal story
The building blocks of a story
The importance of causation and choice
How to tell your story
Discover the many ways stories can be used
Learn how to create four different genres of story
Practise goal-oriented storytelling
Develop a personal story
(Full day) Develop a corporate or team story to meet a business objective
Contrary to popular belief, innovation is a hard slog that depends on stamina and teamwork more than brilliant ideas. The workshop details how innovation team members can work together to achieve a shared goal, balancing planning, financial discipline and creativity.
Incremental and transformational innovation
Defining the challenge
The innovation team
Ideation and creative thinking
Testing, measurement and feedback
Reaching the finish line
Understand the importance of setting the right challenge parameters
Know how to build the right team
Appreciate the need for honest assessment of progress and cost
Practise ideation and creative thinking
Understand the full innovation process and likely pitfalls
(Full day) Generate and develop ideas for a current innovation challenge
The success or failure of a major change programme will hinge on the quality of its communications. The workshop equips leaders with the communication strategies and techniques to guide their teams through a world of accelerating change and proliferating information.
Change and its obstacles
Stakeholders, influencers and audiences
What to say and what not to say
Roles, Milestones and Metrics
Recognise the vital role of timely, clear communications in a change programme
Understand the differing message and channel needs of different audiences
Learn how to design a communications strategy
Practise crafting key messages to achieve particular outcomes
(Full day) Create a draft communications strategy for a change programme
In an increasingly fluid and unpredictable world of accelerating change, traditional strategies are becoming ineffective. The workshop prepares leaders for a more agile and responsive approach to strategic planning and competitive advantage.
Competitive advantage in the VUCA world
Engaging employees for permanent change
Recognise the failings of traditional strategy in a fast-changing environment
Discover the capabilities needed to stay agile and responsive
Learn to balance the need for agility and the need for a sustained vision
(Full day) Draft an adaptive strategy
Truth in Business
It is more important than ever for business communications to be honest and fair. Companies believed to be dishonest in their marketing or PR lose the trust of consumers, investors and regulators. Internally, colleagues who distort the truth weaken team collaboration, while those who don’t recognize how truth can be manipulated leave their companies vulnerable to misinformation.
A clearer understanding of truth in all its various forms is of vital interest to business leaders concerned for the effective operation and good reputation of their organisations, as well as to anyone working in marketing, PR, government affairs, investor relations or internal communications. In a fast-moving world where comment, rumour and criticism spread like wildfire, we all need to become more sophisticated consumers and producers of information. As the author of Truth: How the Many Sides to Every Story Shape our Reality, Hector Macdonald is an expert on how truth is used and abused in professional communications.
Omission and obfuscation
Definitions and names
Predictions and promises
Recognise that good communication requires simplification, which opens the door to multiple versions of the truth
Learn to spot the techniques that misleaders deploy and the pitfalls that unwitting communicators face
Develop skills in context framing, number presentation and storytelling
Discuss the ethics of communicating various forms of the truth
(Full day) Evaluate the truthfulness of current business communications and craft an alternative set of true messages